Maruti’s personalization service – ‘i Create’ is currently available with cars like Vitara Brezza, Baleno, Ignis and more. The company has just announced that the Swift can also be personalized under the service. The Maruti Swift has been around for years now and is one of the most popular hatchbacks in India.
‘i Create’ personalization service offers over 120 changes including a range of roof wraps, sporty hood stripes, sporty alloy wheels, front grille garnish, headlamp garnish and back door garnish. The options also include front, rear and side underbody spoilers along with rear spoiler in contrasting colors. There are also body side moldings, door visors and window frame kit available with the car.
On the inside, the car gets sportier interiors with colored kits available in red, blue and black. The customer can also choose from designer mats, neck and back cushion too. There is various steering wheel cover to choose from too. The ‘i Create’ also offers various types of seat covers.
Introducing ‘i Create’ for Swift, Mr. R S Kalsi, Senior Executive Director (Marketing & Sales), Maruti Suzuki India said,
“At Maruti Suzuki we believe in setting trends, leading the industry and giving an exclusive personalization experience to our customers. ‘i Create’ is a revolutionary tool for car enthusiast who love to flaunt their individuality on their cars. After the success of ‘i Create’ on Vitara Brezza, we are introducing it on Swift, which will empower the young and dynamic customers to create their own impression on their Swift.”
The customisation happens at the dealer level and there is a long list of changes that one can get through ‘i Create’. Interestingly, Maruti Suzuki is working on all-new Swift and it will be launched sometime in next year. The Swift still sells in big numbers each month and is one of the top-ten cars selling in India.